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cashback rewards

Do Cashback Rewards Inspire True Customer Loyalty?

Cashback rewards have gained a reputation as the “king” of loyalty rewards.

building customer loyalty

What Small Businesses Can Teach Us About Building Customer Loyalty

Building customer loyalty is not something that can be done overnight.

simple loyalty programs

Simple Loyalty Programs: Not As Simple as You Think

The concept of simplicity is gaining more traction as the COVID-19 pandemic exacerbates cognitive overload.

Inspiring Creativity in Loyalty Programs for Small Businesses

Loyalty programs for small businesses often fail to sustain the interest of customers.

hotel loyalty programs

Why Are Hotel Loyalty Programs Embracing Daytime Rooms?

Recently, hotel chains like Marriott and Hilton announced the latest way to earn points and perks from their hotel loyalty programs: daytime rooms.

digital retailing

Injecting Creativity into the Future of Digital Retailing

The constant call for reinvention has continued to inspire companies to inject creativity into their digital retailing efforts.

intro to reach

Reach: Starting a Dialogue Over the Coming Months

At Reach, we are constantly researching and discussing how companies can optimize the consumer-brand relationship.

customer loyalty

How Has COVID-19 Impacted Customer Loyalty (and What Does the Future Hold?)

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